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All Press Releases for November 30, 2007 Subscribe to this News Feed      
 

Toyota Demonstrates ITS-Based Safety Technology Latest Systems Allow Vehicles to Communicate with Surroundings

Tokyo -- TOYOTA MOTOR CORPORATION (TMC) announced on its website http://www.toyota-media.com that it had demonstrated today its latest advances in vehicle-infrastructure cooperative systems*, which use Intelligent Transport Systems (ITS) technologies to enable communication between cars and elements of their surroundings in an effort to reduce collisions.

Brussels, Belgium (PRWEB) November 30, 2007 -- TOYOTA MOTOR CORPORATION (TMC) announced on its website http://www.toyota-media.com that it had demonstrated today its latest advances in vehicle-infrastructure cooperative systems*, which use Intelligent Transport Systems (ITS) technologies to enable communication between cars and elements of their surroundings in an effort to reduce collisions.

The cooperative systems, presented at a media event at TMC's Higashi Fuji Technical Center, make road-to-vehicle, vehicle-to-vehicle and pedestrian-to-vehicle information exchange possible, resulting in audio and visual warnings to drivers when a collision is probable. After further development, these systems -- which can even reduce vehicle speed, if needed -- are expected to reduce the number of traffic accidents that are difficult to prevent with conventional safety devices.

TMC's development of ITS vehicle-infrastructure cooperative systems represents -- along with the development and application of autonomous onboard safety devices -- part of its efforts to develop safe vehicles under its Integrated Safety Management Concept, which was announced in August 2006 outlining that TMC aims to provide optimal driving support through a combination of integrated onboard technologies and infrastructure-respondent systems.

As a part of its efforts to realize sustainable mobility, TMC intends to strengthen its traffic safety initiatives in the future through: 1) the development of even safer vehicles and technologies, 2) participation in the creation of a safe traffic environment and 3) activities designed to educate people in traffic safety, thereby contributing to the complete elimination of traffic accidents and traffic casualties, which can be viewed as the ultimate hope of a society that values mobility.

*ITS-based cooperative systems receive information from communications infrastructure installed along the roadside and from other vehicles concerning traffic signs as well as objects that the driver cannot directly see, among other things. These systems notify the driver of beyond-view traffic signs and/or objects to support safe driving and help prevent accidents.

http://www.toyota-media.com/ is exclusively reserved for media professionals, and contains information on Toyota & Lexus business activities and products, environmental solutions & technology, how to get in touch with us and much more.

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Etienne Plas
Toyota Motor Europe
32 2 745 2022
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