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Retail Automotive Veteran Gene Holmes Joins 5square.com as Senior Account Executive for the North East

5square.com, (www.5square.com), the first complete, integrated selling system in the retail automotive industry, today announced that retail automotive veteran Gene Holmes has joined 5square as senior account executive for the North East US. Holmes brings to 5square over twenty-five years of experience leading integrated sales, marketing and business operations in the retail automotive field. He also brings an in-depth knowledge of auto dealer operations having served as general manger in three separate dealerships, where he consistently increased sales and CSI. He will report directly to Jonathan Feduniec, vice president sales and marketing.

Westlake Village, CA (PRWEB) January 14, 2008 -- 5square.com, (www.5square.com), the first complete, integrated selling system in the retail automotive industry, today announced that retail automotive veteran Gene Holmes has joined 5square as senior account executive for the North East US. Holmes brings to 5square over twenty-five years of experience leading integrated sales, marketing and business operations in the retail automotive field. He also brings an in-depth knowledge of auto dealer operations having served as general manger in three separate dealerships, where he consistently increased sales and CSI. He will report directly to Jonathan Feduniec, vice president sales and marketing.

"Gene, John Barbero and I have had great success working together building companies in the past and I am thrilled to have our team back together. Gene is heading up the North East US and John the South East. 5square will benefit greatly from Gene's long history of success and understanding of the operations of auto dealers," stated Jonathan Feduniec, vice president sales and marketing at 5square.

It is very exciting to be working with Jonathan Feduniec and John Barbero again, particularly at a company like 5square. The product is far superior to anything I have seen out there. It is affordable, easy to use and fills dealers' needs and wants - it's exactly what they've been asking for.
Prior to 5square, Holmes worked as a senior account executive at ReckonUp where he consistently ranked as one of the top two sales producers and helped the company increase its customer base from a few dozen to hundreds of dealers during his four year tenure. Previous to that he worked as general manager at Royal Dodge in Franklin, Tennessee, where he instituted a sales traffic and follow-up system that helped to grow new Dodge sales 24% and used unit vehicle sales 32%.

Before that he worked as General Manager at Phil Long Ford/KIA in Colorado Springs, Colorado, where he maintained an effective sales force through an intensive recruitment and training program which contributed to 8% sales growth in one year. Holmes holds a Bachelor of Science degree in Business Administration from Villanova University.

Commenting on his new position Holmes stated, "It is very exciting to be working with Jonathan Feduniec and John Barbero again, particularly at a company like 5square. The product is far superior to anything I have seen out there. It is affordable, easy to use and fills dealers' needs and wants - it's exactly what they've been asking for."

About 5square.com (www.5square.com):
Based in Westlake Village, CA, 5square.com has brought together a unique team of world-class experts in both retail automotive and software.

5square.com is a Sales Process Management System 5square. It's easy to setup, easy to use and is a single system that optimizes a dealership's sales process, capturing and tracking every aspect of every lead, every deal, every time. Handoffs between the BDC, the internet department, sales, the desk, and F&I are completely seamless. It provides a whole new level of visibility and enforcement across the dealership - and the results to match.

The system integrates easily with the major DMS systems. It's Web-based, and allows dealers to concentrate on cars instead of computers. Automated configuration and hands-on training get dealerships running in only a few days.

For more information, visit www.5square.com.

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SARA CALLAHAN
5square
949-493-0244
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