Premium Tequila Company Celebrates The New Year And Signs On With National Distributor

"Our group undertook best in brand evaluations, hands on operational selections, and fully understands what recent news - detailed by USA Today and regarding counterfeit tequila would mean to the industry as well as our clients," adds Todd Nelson, Vice President of CRUZ Tequila. "Today we can say, the group's dedication was a solid investment. Our all natural, exclusive double distillation, and special filtering process yield a very smooth, soft flavored tequila that we are very proud of."

Scottsdale, AZ (PRWEB) January 14, 2008 -- Award winning principals of CRUZ del Sol Tequila (CRUZ Tequila) have finalized a partnership with a recognized distributor that appreciates their premium spirit made with 100% pure blue agave. "After meeting with a number of distributors we selected Republic National Distributing Company (RNDC) because their core values, appreciation of community, family, and successful business strategy align with our vision," states Joseph Pep Katcher, President of CRUZ Tequila. "Our group is committed to redefining premium tequila and the leadership at RNDC understands our goals and the market better than anyone."

Launching and building a premium tequila brand takes objectivity, passion, strength, and solid experience in today's competitive business environment. "CRUZ Tequila is incredibly smooth and despite a growing market - we think this is a premium spirit that offers something different," remarks Mark Moser, President of Republic National Distributing Company's Arizona Market. "Aside from the outstanding tequila quality, our group is looking forward to representing a company that is involved in and been a part of the Arizona community for so many years."

Our group undertook best in brand evaluations, hands on operational selections, and fully understands what recent news - detailed by USA Today and regarding counterfeit tequila would mean to the industry as well as our clients

To expand on the subject of quality, CRUZ Tequila completed extensive research and development efforts prior to the launch of their 100% pure blue agave spirit. "Our group undertook best in brand evaluations, hands on operational selections, and fully understands what recent news - detailed by USA Today and regarding counterfeit tequila would mean to the industry as well as our clients," adds Todd Nelson, Vice President of CRUZ Tequila. "Today we can say, the group's dedication was a solid investment. Our all natural, exclusive double distillation, and special filtering process yield a very smooth, soft flavored tequila that we are very proud of."

About Republic National Distributing Company
Republic National Distributing Company (RNDC) is the second largest distributor of premium wine and spirits in the U.S., with operations in Arizona, Alabama, Colorado, District of Columbia, Florida, Kentucky, Louisiana, Maryland, Mississippi, North Carolina, North Dakota, Ohio, Oklahoma, South Carolina, South Dakota, Texas, Virginia, and West Virginia. RNDC employs over 4,000 individuals nationwide.

If you would like to learn more about Republic National Distributing Company and their successful approach to business, please visit their website at: www.rndc-usa.com

About CRUZ Tequila
CRUZ del Sol Tequila is the flagship brand of Los Diablos International, headquartered in Scottsdale Arizona. The award winning principals of the company have a combined 50 years of global business experience that is focused on redefining the premium tequila market. As part of their commitment to give back to their community, CRUZ is proud to be a part of the Emerging Business Program that is brought to you by the 2008 Arizona Super Bowl XLII host committee and sponsored by Salt River Project (SRP). The company also takes an active role in contributing to quality non-profit organizations including the Phoenix Thunderbirds Charities. Globally, CRUZ proudly donates 7% of their profits to various national and international charities and strongly support sustainability by using only eco-friendly recycled materials in their product packaging.

To learn more about CRUZ Tequila and their quest to redefine the premium tequila market with their innovative spirit, please visit their website at: www.cruztequila.com

CONTACT INFORMATION:    
                        
Todd Nelson, Vice President            
CRUZ Tequila                                                
V: 480.458.7487
Website: www.cruztequila.com

Kelly A. Isley, Partner
Corcoran Associates            
Business Advisors
V: 480.814.7471
F: 480.998-9088
Website: www.corcoranassoc.biz

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premium tequila company the new year signs on with national distributor scottsdale arizona january 14 2008 cruz tequila premium spirit made with 100% pure blue agave republic national distributing company (rndc) joseph pep katcher

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