AutoGuide.com Unveils New Site Design & Layout
Award winning used car site features brand new look and functionality
ATLANTA (Business Wire EON/PRWEB ) September 28, 2007 --
AutoGuide.com, an online operation of Consumer Source Inc., today
announced the launch of its new site design and layout.
“Our goal with the site changes was to improve
the total consumer experience at AutoGuide.com and drive results for our
advertising customers,” said Badal Vyas,
product manager, AutoGuide.com. “With the new
and improved AutoGuide.com, we accomplished just that by launching a
brand new look and feel, updating our Guided Search options and much
more.”
Enhancements to the Web site include:
Design
-
New homepage layout such as color palette adjustments, a modified
interactive flash, highlighted search options, revised content and new
search engine optimization
-
Streamlined design for search results, interim search pages and
vehicle details pages to better integrate user specific tools, such as “print
page,” “save car”
and “inventory alert”
-
New primary navigation tab structure allows users to access various
searches from anywhere on the site
Products & Partnerships
-
AutoGuide.com has teamed up with J.D.
Power Associates, the world’s most
trusted source for vehicle customer satisfaction, to give consumers
the research tools necessary to help them narrow down vehicle options
via the homepage
-
AutoGuide.com has also partnered with Kelly
Blue Book to allow consumers to reference used
car book values via the homepage
-
Consumers are now able to search for local deals in their area through
a new homepage search tool
-
Auto Guidance, a new homepage section, highlights promotions such
AutoGuide.com’s partnership with the Bobby
Likis Car Clinic
About Auto Guide & AutoGuide.com
Providing used vehicle listings from dealerships to consumers, Auto
Guide consists of 9 publications in 7 markets and AutoGuide.com,
which is available nationwide. Auto Guide is a division of
Consumer Source Inc., a wholly-owned subsidiary of PRIMEDIA (NYSE:
PRM). For more information visit www.autoguide.com.
About Consumer Source Inc.
Consumer Source, a wholly-owned subsidiary of PRIMEDIA Inc. (NYSE:
PRM), is an integrated media business that provides free print and
online consumer guides for the apartment, auto and home industries.
Consumer Source publishes and distributes more than 39 million guides
and magazines – such as Apartment
Guide®,
Auto Guide and New
Home Guide – to approximately 60,000
U.S. locations each year through its proprietary distribution network,
DistribuTech. The company also owns and operates numerous leading Web
sites, including Rentals.com, a comprehensive Real Estate rental site
that provides single-unit and vacation rental information. For more
information visit www.primedia.com.
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