Automotive Consumer Attitude Study Needs Participants, Win Free $25 Visa Check Card

Aftermarket Business magazine and Hedges & Company have launched the 12th Annual Consumer Attitude Study to measure consumer attitudes about aftermarket parts and accessories and brands. Automotive enthusiasts are invited to participate in the study and have a chance to win a free $25 Visa Check Card.

Hudson, OH (PRWEB) April 22, 2008 -- Hedges & Company, in partnership with Aftermarket Business magazine has launched the 12th Annual Consumer Attitude Study to gather information from thousands of consumers who have purchased auto parts and accessories in the past year.

"This study targets the general automotive consumer and looks at the entire buying process," said Julie Hedges, principal of Hedges & Company. "The study looks at what kind of parts and accessories were purchased by car, truck, SUV and Jeep owners and where they purchased them. It also asks for their opinions on current issues such as hybrid vehicles and alternative fuels."

The study looks at what kind of parts and accessories were purchased by car, truck, SUV and Jeep owners and where they purchased them. It also asks for their opinions on current issues such as hybrid vehicles and alternative fuels.

Participants are eligible to win a free $25 Visa Check Card, with a total of $500 available. Polling will be active until May 2, 2008. Participants can participate at this link: 12th Annual Consumer Attitude Study

"This valuable research will provide direct feedback from the people buying the parts. It will give insight on why they choose the products they buy," added Hedges. Product categories in the study include chassis and suspension parts, tonneau covers, oil and engine additives, hood shields, battery chargers, lighting, diagnostic tools, hub systems and bearings, and oxygen sensors.

About Hedges & Company:
Hedges & Company is a leading market research and consulting firm in the automotive aftermarket. With over 20 years experience, Hedges & Company provides personal attention to meet each client's needs and grow their business. Member of SEMA.

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