Hitwise Launches New Data Service: Hitwise To Go
Current Online Trends and Behaviors Revealed
NEW YORK (Business Wire EON/PRWEB ) May 14, 2007 --
Hitwise, the leading online
competitive intelligence service, announced the launch of Hitwise To Go,
an RSS-based service for journalists and academics providing regular
updates of online consumer activity and statistics. The new service
provides an extensive view of how more than 25 million Internet users
(10M in the US), search and interact online across more than 900,000
unique websites each day.
The published data will cover a range of timely industry topics from the
growth of newly launched websites, recent search trends, current events,
the affect of web 2.0 technologies on specific industries, and popular
websites amongst specific demographics or social group segments.
“Hitwise has an unprecedented depth of
internet usage data, both in the US and around the world, and Hitwise To
Go provides a venue to instantly share with the broader online community
timely online usage data,” said Tessa Court,
chief marketing officer, Hitwise.
Hitwise To Go can be accessed at http://weblogs.hitwise.com/to-go-us
and on the Hitwise Analyst Weblogs (weblogs.hitwise.com). An RSS feed is
available for users to receive data points as they are published. The
service will operate in the US, UK and Asia Pacific markets.
About Hitwise
Hitwise is the leading online competitive intelligence service. Only
Hitwise provides its 1,200 global clients with daily insights on how
their customers interact with a broad range of competitive websites, and
how their competitors use different tactics to attract online customers.
Since 1997, Hitwise has pioneered a unique, network-based approach to
Internet measurement. Through relationships with ISPs around the world,
Hitwise’s patented methodology captures the
anonymous online usage, search, and conversion behavior of 25 million
Internet users. This unprecedented volume of Internet usage data is
seamlessly integrated into our easy to use, web-based service, designed
to help marketers better plan, implement, and report on a range of
online marketing programs.
Hitwise is a privately held company headquartered in New York City and
operates in the United States, United Kingdom, Australia, New Zealand,
Hong Kong, and Singapore. More information about Hitwise is available at www.hitwise.com.
For up to date analysis of online trends and statistics, please visit
the Hitwise Intelligence Analyst Weblogs at weblogs.hitwise.com and the
Hitwise Data Center at www.hitwise.com/datacenter.
See the original story at: http://eon.businesswire.com/releases/2007/05/prweb525571.htm
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