Oneupweb, Recognized Innovator in Podcast Production, Marketing and Tracking, to Participate at Podcast and New Media Expo
Oneupweb, the first major integrated online marketing firm to offer podcasting services, joins influential podcasters and content developers to showcase the latest industry trends, technologies and creation techniques.
Traverse City, MI (Vocus/PRWEB ) September 27, 2007 -- Oneupweb, a leader in online marketing and recognized innovator in podcast production, marketing and tracking, will be participating in the third annual Podcast and New Media Expo on September 28-30 in the Ontario, CA Convention Center. The event brings together influential digital media creators, podcasters and content developers to cover a complete range of creation techniques, business objectives and future trends.
"We believe the Podcast and New Media Expo provides an excellent platform for us to share ideas and build relationships," says Oneupweb CEO Lisa Wehr. "We look forward to sharing insights with our peers and meeting with podcasters who are looking to produce and market a more effective product for their audience."
Through PodGarden™, a division of Oneupweb, the company provides a range of corporate podcast services. For high volume podcasters of all kinds, Oneupweb offers PodTractor™ Enterprise - the world's most advanced, non-invasive tracking package for organizations who require detailed performance information without losing control over content.
A complete list of the services offered through PodGarden™ includes:
- competitive review
- hosting
- content design and copywriting
- voice talent and music
- production recording and mixing
- visual support design
- media and directory submission
- online optimization, promotion and press support
- audience tracking and performance analysis
Oneupweb will display these services at Booth #400 in the Podcast and New Media exhibit hall. The booth will feature seven different podcast series written and recorded by Oneupweb and ongoing demonstrations of their proprietary video player, PodTractor™ podcast tracking system and more. All attendees who visit the booth will be given Oneupweb's Social Media Survival Guides, a Podcast Cycle Poster and have the opportunity to enter a free drawing to win a BOSE SoundDock.
"For us, the Expo is an opportunity to interact with some of the most creative minds in the industry," says Wehr. "For marketers, it's a chance to explore how podcasting and new media can be integrated effectively into their overall online marketing plans."
As a thought leader in the rapidly growing area of podcasting and social media, Oneupweb offers a number of written and podcast white papers that can be downloaded for free by visiting their library at OneUpWeb.com. These include:
- The Power and Principles of Podcasting
- The Value of Podcasting to Search Marketing
- Corporate Podcasts: How Long Should They Be?
- Corporate Podcasting 101
- Consider Podcasting: A Powerful Addition to Your Integrated Online Marketing Efforts
About Oneupweb
Oneupweb has been an innovator in online marketing for more than a decade, creating integrated online marketing plans that include natural search engine optimization, paid search marketing, podcast production, social media marketing, usability analysis, website conversion improvement, media placement and blog marketing. An award-winning firm, Oneupweb was named a 2006 Michigan Top 50 Company to Watch and is the only three-time winner of the prestigious ClickZ Best Search Engine Marketing Vendor Award. CEO, Lisa Wehr, an Ernst & Young Entrepreneur of the Year, has been named to BtoB Magazine's Who's Who List four years and is recognized as a Leader & Innovator by Lawrence Technological University. The company publishes a blog named StraightUpSearch.com and produces One for the Money, an informative podcast series available on iTunes and OneUpWeb.com. Oneupweb is a privately held company located in Michigan. For more information on Oneupweb, please contact 231.256.9811 or visit OneUpWeb.com.
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