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All Press Releases for February 4, 2008 Subscribe to this News Feed      
 

Wanted: Inspirational Moms from All Walks of Life - Teleflora and NBC Mark 100 Days to 100th Anniversary of Mothers Day with Nationwide Call for Americas Favorite Mom Entrants

Incredible Marathon Mom Just One of Hundreds of Nominations Found on AmericasFavoriteMom.com

LOS ANGELES (Business Wire EON/PRWEB ) February 4, 2008 -- Linda Quirk is not your typical mother. At 55 and a grandmother of three, Mrs. Quirk is about to embark on an amazing journey seven marathons across seven continents all to raise awareness and one million dollars for a drug and alcohol treatment center that saved her stepdaughters life. Quirk is just one of hundreds who have already been nominated for a chance to be selected by Teleflora and NBC to appear on the networks new reality television series, Americas Favorite Mom.

From helping me overcome one of the lowest and darkest points in my life to running marathons around the globe so other families can afford the same innovative treatment I received, she is truly a remarkable mother. As a mother myself, she inspires me daily. This nomination is just a small way of saying thanks and showing the world how amazing she really is.
When I heard about the search for Americas Favorite Mom, I just knew I had to enter my stepmother Linda, said Katherine Quirk. From helping me overcome one of the lowest and darkest points in my life to running marathons around the globe so other families can afford the same innovative treatment I received, she is truly a remarkable mother. As a mother myself, she inspires me daily. This nomination is just a small way of saying thanks and showing the world how amazing she really is.

News Image Now through April 30, proud children and adults can easily nominate their mothers for this prestigious award and once-in-a-lifetime experience by uploading videos, their favorite photos of mom and essay testimonials to www.AmericasFavoriteMom.com. Once nominated, moms can win thousands of dollars in exclusive online prizes and sweepstakes. The program will showcase moms from all walks of life: single moms, working moms, stay-at-home moms, unconventional moms and military moms who may be serving overseas or holding down the home front for those who are serving our country.

Once the nominations are collected, the top 15 nominees will appear on NBCs highly-rated Today Show and viewers will have the chance to vote for their favorite mom at the end of each show. The winning mom from each day of the week will be featured on Teleflora presents Americas Favorite Mom, a grand finale, one-hour primetime NBC television special airing on Mothers Day, May 11, 2008. The show will include guest appearances from a number of celebrity moms as well as the stories of famous mothers who have made history. At the end of the program, a celebrity host will crown one mom Americas Favorite Mom and name a rose in her honor. She will also receive thousands of dollars in cash and prizes, including an 18k gold heart-shaped Americas Favorite Mom pendant trimmed with dazzling diamonds.

Weve conducted research and a new Teleflora survey shows that over half of Americans cite their moms as true female super heroes.1 Teleflora wants to celebrate these unsung heroes in a unique way by creating a special search for Americas Favorite Mom, said Shawn Weidmann, president, Teleflora. Whether it is 1908 or 2008, mothers remain the heart and soul of this country, and we encourage sons and daughters alike to take a moment and acknowledge moms unconditional love and sacrifice through the years.

MOTHERS DAY ROOTS

The concept behind Mothers Day began with Ann Jarvis, a young homemaker who wanted to improve sanitation through Mothers' Work Days. By organizing women throughout the Civil War to work for better sanitary conditions, she inspired her own daughter, Anna Jarvis, to continue to fight for womens causes. Anna led the first Mothers Day celebration in a church in Grafton, West Virginia, on 10 May, 1908 to memorialize moms everywhere; this church eventually became the International Mother's Day Shrine. Also at this first official Mothers Day celebration, Anna handed out her mothers favorite flowers, the white carnations, as they represent sweetness, purity and patience. A century-old tradition was born: the giving of flowers as a way to honor and celebrate mothers on their special day.

To honor moms like Ann and Anna Jarvis and to promote the Americas Favorite Mom search, Teleflora has created an exclusive Americas Favorite Mom bouquet. As with all of Telefloras bouquets, this unique bouquet will be hand-arranged and hand-delivered by local Teleflora florists so everyone can make their moms feel like Americas Favorite Mom on their special day.

For more information, please visit: www.AmericasFavoriteMom.com.

About Teleflora

Teleflora is the worlds leading floral service offering the best choice in floral arrangements and convenient local delivery. Headquartered in Los Angeles, California, Teleflora has over 20,000 member florists throughout the U.S. and Canada, with an additional 20,000 affiliated florists outside North America. Teleflora offers industry-leading floral arrangements and gifts, technology, marketing and education services. Through its extensive member florists network, Web sites including www.teleflora.com and www.findaflorist.com, and its toll-free line 1-800-TELEFLORA, the company offers consumers fast, convenient and high-quality flowers and keepsake products.

About NBC

NBC Entertainment develops and schedules programming for the networks primetime, late-night, and daytime schedules. NBCs quality programs and balanced lineup have earned the network critical acclaim, ratings success, particularly among young, upscale viewers, and numerous awards, including more Emmy Awards than any network in television history.

1 Teleflora Survey, January 2008: 53 percent of Americans cite mom as a true female super hero. Oprah Winfrey followed with 8 percent of the votes and Hillary Rodham Clinton with 5 percent.

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CONTACT INFORMATION

Teleflora
Rob Six, 310-966-3517
rsix@teleflora.com
or
Edelman for Teleflora
Melissa Trivino, 323-202-1894
Melissa.trivino@edelman.com
or
Erika Bennett, 323-202-1058
erika.bennett@edelman.com

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